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A FEASIBILITY STUDY REPORT ON SAUSAGE ROLL SNACK





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A FEASIBILITY STUDY REPORT ON SAUSAGE ROLL SNACK



TABLE OF CONTENTS
FEASIBILITY STUDY ON SAUSAGE ROLL SNACK
1.1   Background
1.2   Introduction
1.3   Nutrition Content
1.4   Ingredients
2.0   MARKET POTENTIAL EVALUATION
2.1   Customer Profile
2.2   Trade Area
2.3   Human resource
3.0   FACTORS OF COMPETITION
3.1   Price
3.2   Taste
4.0   RESOURCES REQUIREMENT
4.1   Material Requirement
4.2   Raw Material
5.0   SITE AND LOCATION
5.1   Customers Relationship
5.2   Relationship to labour supply
6.0   FINANCING REQUIREMENT
6.1   Variable cost for operating cost
6.2   Working Capital
7.0   BREAKEVEN ANALYSIS
7.1   breakeven graphical expression
7.2   Return on investment
Conclusion and Summary


CHAPTER ONE
FEASIBILITY STUDY ON SAUSAGE SNACK
BACKGROUND OF THE STUDY
Human is a social dynamic being with a great quest for all round satisfaction. This gives rise to high demand of goods and services that can meet this daily demand of consumption. The food industry especially the sausage roll is one of the industry that has attracted great deal of consumption as a result of its fast growing market.
A survey of this industry shows that there appear to be a silent war among brands in the country. This battle line is drawn among market leaders. Gala from UNC food, rite food, and super bite from chi LTD.
The war has prevented many of the promoters from increasing the price of the product. The fear of losing their share to competitors keeping them to retain the price at N50.
At a time when Gala is considering to remain at N50 or go for N100 after the removal of the fuel subsidy early 2013, rite food beverages on the power of technology quickly sent a message across” fight back hunger with Bigi beef sausage, Apple snack, spicy chicken, Rite spicy same price same quality N50 only. With this tussle at the top it is an indication that the market is viable especially at the nitch level following the essentiality of the product.
2.     INTRODUCTION
SAUSAGE ROLL SNACK: Is an appetite that sustains someone for a while before the main food.
1.2   NUTRITION CONTENT
A standard snack sausage roll contain the following
Nutrition:
Calories:          115
Fat:                  7.2g
Carbs:              9g
Protein:            3.1g
1.2   INGREDIENTS
1.     Flour
2.     Butter
3.     Meat or Fish
4.     Egg
5.     Dry Thyme
6.     Onion
7.     Vegetable Oil
8.     Chili Pepper
9.     Carrot
10.   Puff pastry
The under listed product nutrition value and product ingredient is to show the possibility of product at this level of sms and the richness of the product.




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