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MANAGEMENT STRATEGIES IN GOVERNMENT AND PRIVATE OWNED THEATRES IN NIGERIA A COMPARATIVE STUDY
This is a study of the management of public and private theatres. It examines the strategies for managing public theatres represented here by the national theatre and the national troupe as against that of private theatres represented by the Hubert Ogunde theatre and the center stage production theatre. Apart from highlighting the differences in the strategies, it also identifies the problems of managing both types of theatre. It finally recommends solutions to the problems.
TABLE OF CONTENTS
Title Page - - - - - - - - - - i
Certification - - - - - - - - - ii
Dedication - - - - - - - - - iii
Acknowledgement - - - - - - - - iv
Abstract - - - - - - - - - - vi
Table of Contents - - - - - - - - vii
1.2 Statement of the Problem
1.3 Scope of the Study
1.4 Justification of Study
1.5 Significance of the Study
1.6 Research Methodology
1.7 Limitation and Delimitation
1.8 Definition of Terms
2.1 Literature Review
3.1 Management of Government Theatres
3.2 The National Theatre and its Management
3.3 The National Troupe and its Management
4.1 Management of Private Theatre
4.2 The Hubert Ogunde Theatre
4.3 Center Stage Private Theatre
5.1 Summary of Findings
The aim of this research is to carry out an in depth study on strategies adopted in the management of theatres in Nigeria with particular reference to public and private theatres, and to understand how these theatre function under the various management situations.
This research also aims at establishing applications of the various management strategies in their different environments. Finally it suggests more effective management strategies for better results in productions. To achieve this, it appraises the management strategies of two public theatres. The National Theatre, the National Troupe, two Private Theatres: Hubert Ogunde Theatre and the Center Stage Productions Theatre. It identifies the problems of managing these theatres with emphasis on the differences between the management of a public (or government theatre) and private theatre. It suggests solutions to the problems identified and recommends remedies to the problems of adopting the management strategies.
1.2 STATEMENT OF THE PROBLEM
This study is motivated by the desire to address the differences between the management of public and private theatres. This is in view of the fact that many private theatres, like the Ogunde theatre, survived comparatively, in spite of the little resources available to their sole proprietors, while our public theatres have hardly survived. The progress and impact made by the Hubert Ogunde Theatre, for instance, has made more lasting impressions than that made by either the National Theatre or the National Troupe, this is a problem. This study, therefore examines the management of public and private theatres in order to see what makes the difference and how to improve on them.
1.3 SCOPE OF THE STUDY
This work investigates management strategies in government and private theatre in Nigeria. It is a study of the management of two government and two private theatres. The management of the National Theatre and the National Troupe of Nigeria are examined against the background of the administrative of Ogunde and Center stage theatres. It identifies the peculiarities of each group and explains the constraints and problems of each group. It also recommends solutions to the problems.
1.4 JUSTIFICATION OF THE STUDY
This study is justified by the need to identify the problems of managing our public and private theatres in order to recommend solution to the problems. This study meets this need and is therefore very relevant. It is also justified by the fact that while most researchers have worked on the management of either public or private theatres, non is known by the researcher, to have studied the management of both side. So this work breaks a new ground by being a comparative study.
1.5 SIGNIFICANCE OF THE STUDY
The management of both public and private theatres involves so many techniques and strategies. Because the study explains many of these techniques, it will be very beneficial to Nigerian theatre artist, researchers and students of theatre management.
1.6 RESEARCH METHODOLOGY
This work made elaborate use of materials from books, journals, newspapers and video clips. Interviews were also held to get materials. Some video productions of the Ogunde Theatre were also previewed for information.
1.7 LIMITATIONS AND DELIMITATION
This study is on four theatres – two public and two private theatres. The study of only four theatres and is intended to ensure a better focus. This forms the delimitation of this work. The limitations, on the other hand are many. They range from lack of adequate funds for the research, non-conformist attitude of some respondents, back to published materials on the theatres (especially the private ones), tine constraints and lack of enough research equipment.
1.8 DEFINITION OF TERMS
The key words used in this work are defined below. These works include the following:
Chris Nwamuo (1986: 2) defines management as the art and science of planning, staffing, organizing, motivating, directing and controlling human and material resources in the arts of the theatre and their interaction in order to attain the predetermined objectives of generating satisfaction, having a full house and maiming profit.
The Oxford Advanced Dictionary defines management as the control and making decisions in a business or similar organization (712).
According to the Oxford Advanced Learners Dictionary defines strategy means or a designed plan for a particular, the process of planning or carrying out a plan in a skillful way (1179).
According to the Oxford Advanced Learners Dictionary defines government as a group of people governing a country, the action or manner of governing (Page 515).
The Oxford Advanced Learners Dictionary defines private of belonging to or for the use of one particular person or group only, (Private Company a business firm that does not issue shares to the general public), (pg. 920).
According to Chamber 21st Century Dictionary (1991 - 1641) a theatre means a building or area outside especially designed for the performance of plays and operas, the word theatre is derived from Greek word “theatron” which means a place for seeing Edwin Wilson in his book. The theatre experience explains that:
Theatre is experience, an immediate art who’s meaning in grasped through an understanding of the encounter between who creates theatre-performers writer, directors, designers, technicians and those who view it members of the audience (Edwin Wilson 1996: 1)
Jerzy Grotowski (1968: 28) defined theatre as a place where an actor recites a written text, illustrating it with series of movements in order to make it more easily understood.
According to Innocent C. Ohiri in his book Theatre Practice and Production Management:
Theatre is the sum total of the events and the Spontaneous cum ephemeral impressions and stimuli gained from the happenings that go on between the actors on stage, the actors and the audience, the members of the audience (audience-audience reaction) and between the actors and spectacles, be an audience (2001: 7).